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Reducing Spam in Lead Campaigns: Practical Tactics That Improved Lead Quality
Spam is inevitable when you’re generating leads at scale. From junk submissions to disposable email addresses, it’s part of the digital marketing landscape—but that doesn’t mean you can’t take steps to improve quality.
Over the past few months, we’ve implemented several tactics across Google and Meta Ads campaigns to cut through the noise and help our clients get higher-quality leads while maintaining strong efficiency.
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