The other day, I was catching up with a former colleague when they asked how we’re navigating AI and all the changes across the digital marketing landscape. As I started writing out my answer, I realized just how much has changed at Working Planet over the past five years, and how much of that probably isn’t obvious to people who aren’t directly involved with us today. So, I took some time to reflect on what’s changed, what hasn’t, and how we've evolved since transitioning t

At Working Planet, training is a core part of how we operate, how we grow our people, and how we deliver results for our clients. The way we approach paid digital marketing is intentionally different from much of the industry. We don’t view media as a volume game or a set‑and‑forget tactic. We treat it as a financial system that should drive profitable growth, grounded in data, modeling, and constant learning. That perspective shapes everything we do, including how we train

So, what’s it really like to work here? It’s fast-paced, challenging, and rewarding. But it’s also about more than just the work...

This is a place where you build a powerful skill set that sharpens how you think, solve problems, and drive results.