top of page


Answer Engine Optimization: Building AI Visibility and Citations with Daniel Henderson
In this episode of Data Planet, host Emma Davis interviews Daniel Henderson, Digital Marketing Director of Glean. They explore how search is evolving beyond traditional engines into a “search everywhere” landscape shaped by AI tools, social platforms, and zero-click experiences.
Daniel shares how AEO is redefining digital marketing strategy, emphasizing the importance of visibility and citation over traffic, and explains how to adapt by creating deep, authoritative content d


AI-Driven Marketing Operations: Scaling Content Production Through Workflow Redesign with Sandy Pell
In this episode of Data Planet, host Emma Davis interviews Sandy Pell, Senior Director of Corporate Marketing at Invoca, an AI-powered conversation intelligence platform for revenue teams.
They explore how Invoca helps B2C brands connect fragmented contact center interactions with first-party data to create seamless, high-conversion customer experiences.
bottom of page